Master the Art of Influence with a Major in Marketing

Dive into the dynamic world of marketing, where creativity meets strategy. Learn to build brands, shape consumer behavior, and drive business success. Whether it’s digital, traditional, or innovative campaign building—this major sets you up to lead.

Welcome to the World of Marketing

Marketing is more than selling products—it's about understanding consumer needs, crafting powerful messages, and creating lasting connections between brands and people. Our Marketing major equips students with a strong foundation in consumer behavior, market research, branding, and digital strategy. Through interactive coursework, real-world case studies, and campaign simulations, students develop both analytical thinking and creative problem-solving skills.

The program balances traditional marketing theory with emerging trends in data analytics, social media, and global outreach. Whether you're looking to lead in corporate branding, startup promotions, or nonprofit awareness, this major builds the knowledge and confidence you need. With flexible learning formats, expert faculty, and career-ready training, San Francisco University prepares you to make your mark in one of the most exciting and ever-changing industries in the world.

Explore Your Path in Marketing

We offer a variety of courses in our schools. You can check them out below.

Bachelor's Degree:

Build a strong foundation in strategic marketing, branding, and analytics.

Master's Degree:

Advance your expertise in digital strategy, global marketing, and leadership.

Ph.D. Degree:

Contribute original research to marketing theory and lead academic or consulting careers.

Associate Degree:

Start your journey with essential marketing principles and business basics.

Certificate Program:

Get upskilled with quick, focused learning in marketing tools and platforms.

Diploma Program:

Gain practical knowledge and job-ready skills in just a short time.

Skills You'll Master in the Marketing Major

Brand Management

Market Research & Consumer Insights

Digital Marketing Strategy

Social Media Marketing

Content Creation & Copywriting

SEO/SEM and Analytics

Campaign Planning & Execution

Customer Relationship Management (CRM)

A Future Full of Opportunities

With marketing evolving at lightning speed, skilled professionals are in high demand across every industry. A degree in marketing opens doors to creative, strategic, and data-driven roles where you’ll be the voice behind successful brands and campaigns. Whether you thrive in agencies, corporations, or entrepreneurial ventures, marketing professionals shape consumer perceptions and drive business growth on a global scale.

Potential job fields
  • Brand Manager
  • Digital Marketing Specialist
  • Market Research Analyst
  • Content Strategist
  • Advertising Manager
  • SEO/SEM Specialist
  • Product Marketing Manager
  • Social Media Manager
  • Media Planner
  • Marketing Consultant
Admissions

Work one-on-one with an Enrollment Specialist who'll guide you through every step-from choosing the right program to paying for your education.

A Streamlined Admissions Process

Pursuing a business degree is a significant step, and we make the admissions process as seamless as possible. Get started with:

  • No application fee – Apply without financial barriers.
  • Easy credit transfer – Carry forward previously earned credits.
  • No essay required – Simplified application process.
  • Multiple start dates – Enroll at a time that fits your schedule.
  • Dedicated admissions advisors – Personalized guidance throughout the process.
What Our Students Say About Their Marketing Journey

Inspired to Think Bigger

The marketing program taught me how to connect ideas to action. I feel confident and career-ready!

Sofia Carter, Digital Strategy Intern

Creative Meets Strategic

Loved the mix of analytics and creativity. The faculty pushed me to grow professionally.

Jordan Reyes, Marketing Assistant

Supportive Community

Small classes and personal feedback helped me develop my own style and strengths.

Aaliyah Khan, Social Media Intern

Practical and Engaging

From projects to real campaigns, I learned things I apply every day at work.

Lucas Nguyen, Brand Marketing Coordinator

A Smart Investment

Flexible, affordable, and impactful—the marketing major at SFU was the best choice I made.

Chloe Martinez, Marketing Associate

Frequently Asked Questions (FAQs)

Yes! Marketing remains one of the most versatile and in-demand fields across industries, especially with the growth of digital platforms.

Absolutely. All programs under the Marketing major are available online, with options for hybrid and accelerated formats.

You’ll engage in campaign planning, market research, social media analysis, and brand development—often using real-world cases.

Yes, SFU partners with top firms to provide internships and industry projects that enhance your resume and experience.

Definitely. We offer credit transfer evaluations and personalized academic planning for easy transitions.

Students have access to career counseling, resume workshops, mock interviews, and networking with marketing professionals.

Yes! Scholarships are available based on merit, financial need, and even course-specific discounts.

Contact us

Contact us via email, phone, or mail for any questions regarding admissions, academics, financial options, faculty opportunities, or other matters related to San Francisco University.

Contact Us
Whether you wish to apply for any course, check your eligibility for scholarships, or are confused with the process of credits transfer, we are always here to help you out!